CREATIVE ART & DESIGN director

AT OGILVY NY

Brand Campaign

/

Social Content

Everyone can Photoshop

/ About the project

Everyone can clone, blur, dodge, distort, multiply, heal, transform, sharpen, stylize, smudge…

There are 3.1M results for “Photoshop tutorials” on Google. But the top comment is still that Photoshop is difficult, intimidating, and time-consuming. Everyone perceives Photoshop to be difficult because up until now, it’s been reserved for the pros. But if creating isn’t just for the pros, Photoshop can’t be just for the pros.

/ Credits

Client:

Adobe

Agency:

GSP

My Role:

Art Director

/ Year

2022

Other

projects

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